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#11
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Cycling while texting safety device
On Sun, 30 Mar 2014 11:16:54 -0400, Frank Krygowski
wrote: To succeed in a really big way, the phone gizmo should have several other features: 1) A way of enabling claims that it "Saved My Life!" even if it did no such thing. This reinforces pride of purchase, and generates volunteer advertising. (Or as some might call it, "guerrilla marketing.") Usage statistics can be used as a safe driving incentive. I'm sure the insurance companies will be interested in the number of text-n-drive alerts produced by the device, and would be more than happy to raise the owners rates should the number be above some threshold. At this time, such monitoring devices that plug into the OBD2 jack in a vehicle are voluntary. When the level acceptance becomes high enough, I'm sure it will magically become mandatory. Same with a text-n-drive monitor. 2) A way of requiring a purchase of a new unit at full price if it ever does pretend to Save Your Life; Make it out of Styrofoam? I don't think you need worry about replacement cycles. The average dumb phone has a life of about 18 months. Smartphones are being replaced about every 3 years. What that means is that once introduced and mandated by the clueless legislatures, universal deployment of the text-n-drive safety alarm system will only take 3 years. That will be justified by revenue enhancement, where repeated alarms will result in receiving a traffic ticket in the mail. Of course, new safety features and devices will need to be added to insure perpetual obsolescence. The problem is the "Chicken Little" effect, where constant warnings eventually cause the user to ignore the warnings. 3) A way of purportedly expiring - say, by claiming that three years of sitting mostly on a shelf will decrease its life saving capability below some magically critical threshold. As I mentioned, it's not a problem because of the 3 year equipment churn. I think the maximum life will probably be 5 years, or 7 years in California, which is the unenforced warranty required for such devices. http://support.apple.com/kb/ht1752 See Calif Civil Code section 1793.03 http://www.leginfo.ca.gov/cgi-bin/displaycode?section=civ&group=01001-02000&file=1792-1795.8 4) An organization of volunteers - say, Safe Phones, Inc. - who will lobby to mandate the device, claiming phoning without the device is terribly, terribly dangerous, even if the user is sitting still. That might be difficult to inspire without slaughtering a few innocent text-n-drive users. However, the associated public relations campaign is easy enough. However, be sure to never allow any research money to be directed towards demonstrating the (lack of) effectiveness of the device, policies, fines, etc. I know that sounds weird, but that strategy has worked very well for certain other "safety" devices. There have been some failures, but in general, such strategies are required to shove the concept of safety down the consumers reluctant throats. For example, California's 2011 law for CO detectors and smoke alarms are a substantial improvement over the previous devices. While safety is always a hard sell, as it produces nothing tangible, it should not be discarded simply because of a few failures. -- Jeff Liebermann 150 Felker St #D http://www.LearnByDestroying.com Santa Cruz CA 95060 http://802.11junk.com Skype: JeffLiebermann AE6KS 831-336-2558 |
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#12
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Cycling while texting safety device
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#13
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Cycling while texting safety device
On 3/30/2014 10:04 AM, Jeff Liebermann wrote:
Usage statistics can be used as a safe driving incentive. I'm sure the insurance companies will be interested in the number of text-n-drive alerts produced by the device, and would be more than happy to raise the owners rates should the number be above some threshold. At this time, such monitoring devices that plug into the OBD2 jack in a vehicle are voluntary. When the level acceptance becomes high enough, I'm sure it will magically become mandatory. Same with a text-n-drive monitor. Right now, you're offered slightly lower rates if you agree to plug in an OBD-II device, so while it's voluntary there is an incentive. Perhaps there's a market for a simulator that you keep at home and leave the OBD-II monitor plugged into. That would be a very easy device to build. I have an ELM327 OBD-II Bluetooth dongle in each car. I use the Android App "Torque" to monitor it. Especially useful just before smog tests. Insurance companies already offer all sorts of discounts for various safety features in a vehicle, but the monitoring device is a bit creepy. |
#14
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Cycling while texting safety device
On 3/30/2014 10:04 AM, Jeff Liebermann wrote:
On Sun, 30 Mar 2014 11:16:54 -0400, Frank Krygowski wrote: To succeed in a really big way, the phone gizmo should have several other features: 1) A way of enabling claims that it "Saved My Life!" even if it did no such thing. This reinforces pride of purchase, and generates volunteer advertising. (Or as some might call it, "guerrilla marketing.") Usage statistics can be used as a safe driving incentive. I'm sure the insurance companies will be interested in the number of text-n-drive alerts produced by the device, and would be more than happy to raise the owners rates should the number be above some threshold. Look at life insurance where you're offered lower rates if you don't smoke even though they really don't know if you smoke or not. The life insurance companies are likely to expand the number of criteria for rates as sensor technology develops. I.e., in states with no motorcycle helmet laws you often have to have proof of medical insurance, and pay higher life insurance rates to go without a helmet, and this could be expanded to other proven safety devices like bicycle helmets. |
#15
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Cycling while texting safety device
what monitoring devices ?
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#16
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Cycling while texting safety device
On Sunday, March 30, 2014 3:52:45 PM UTC-4, DATAKOLL MARINE RESEARCH wrote:
what monitoring devices ? right. I read the connection but passed over to real problem solving...the second paying for the code reader. I'm doing this now but no Global Star/State Farm.... relatively expensive but minus immediate information benefits not so bad. http://www.verizontelematics.com/pp/.../visionart.php |
#17
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Cycling while texting safety device
On Sun, 30 Mar 2014 11:16:54 -0400, Frank Krygowski
wrote: On 3/29/2014 11:16 PM, Jeff Liebermann wrote: On Sat, 29 Mar 2014 08:25:17 -0700, sms wrote: On 3/28/2014 12:29 PM, Jeff Liebermann wrote: Progress blunders onward: http://www.theregister.co.uk/2014/03/28/apple_patents_tool_to_tip_off_oblivious_texters_to _oncoming_collisions/ Apple makes texting while riding safe. With this patent, you will receive an on screen warning that you are about to crash while texting, thus making it possible to text while riding. With a little imagination, this patent can also be used to allow reading, browsing, and checking email while riding, thus avoiding the anxiety produced by oncoming traffic and immovable objects. The way people hold their phones while they text, read, or web browse, while cycling, walking, or driving, makes the value of that app questionable. Agreed. However, the alleged benefits of such a safety device gives the user the perception of safety, thus allowing them to perform dangerous acts of near terminal stupidity on the assumption that if they do something wrong, the device will warn them. That's the basic fallacy of all safety features and devices. As always, perception is everything. To succeed in a really big way, the phone gizmo should have several other features: 1) A way of enabling claims that it "Saved My Life!" even if it did no such thing. This reinforces pride of purchase, and generates volunteer advertising. (Or as some might call it, "guerrilla marketing.") 2) A way of requiring a purchase of a new unit at full price if it ever does pretend to Save Your Life; 3) A way of purportedly expiring - say, by claiming that three years of sitting mostly on a shelf will decrease its life saving capability below some magically critical threshold. 4) An organization of volunteers - say, Safe Phones, Inc. - who will lobby to mandate the device, claiming phoning without the device is terribly, terribly dangerous, even if the user is sitting still. I know that sounds weird, but that strategy has worked very well for certain other "safety" devices. Singapore used a, perhaps unique, method of making phone use while driving safer. they levy a fine of approximately 1/3 - 1/2 a working man's monthly salary if they catch you doing it :-) A pretty pragmatic bunch, they have used this type penalty for a number of things; spitting on the sidewalks, peeing in elevators, not flushing toilets in public lavatories, etc. You rarely read about someone getting fined but the streets are clean and the elevators don't smell bad :-) -- Cheers, John B. |
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