Trek Founder Dead at 73

Richard "Dick" Burke, the founder of best-selling bicycle-maker, Trek
Bicycle Corp., has died.


http://www.usatoday.com/money/indust...rke-obit_N.htm

"Art Harris" wrote in message
...
| Richard "Dick" Burke, the founder of best-selling bicycle-maker, Trek
| Bicycle Corp., has died.
|
|
|
http://www.usatoday.com/money/indust...rke-obit_N.htm

He was quite a guy. I remember, in the early 80s, flying to LA for a meeting
with Dick Burke, the bicycle product manager (Harry Spehar) and maybe 10
other dealers. The point of the meeting was not to sell us on Trek; rather,
it was to bring up EVERYTHING the company was doing wrong. And come up with
ways to fix them. I was expecting a dog & pony show, and instead faced a
company that was telling us it was seriously messed up and needed to
improve. Very eye-opening, to say the least.

Sunday, the circle will be complete, as I fly back to Wisconsin for his
services.

--Mike-- Chain Reaction Bicycles
www.ChainReactionBicycles.com

No Trek casket? Then in Heaven he can say" I rode a Trek here" and
all the other souls can say "Me too!"

On Mar 12, 7:53*am, Art Harris wrote:
Richard "Dick" Burke, the founder of best-selling bicycle-maker, Trek
Bicycle Corp., has died.

http://www.usatoday.com/money/indust...2008-03-11-tre...

On Mar 12, 7:53 am, Art Harris wrote:

Richard "Dick" Burke, the founder of best-selling bicycle-maker, Trek
Bicycle Corp., has died.

http://www.usatoday.com/money/indust...2008-03-11-tre...



I'm not a Trek rider, but RIP.