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Shimano (and others) OEM component stream...
ajames- Ten years ago it was possible by buying small lots of naked
frames for a larger sized retail store to get OEM pricing from Shimano (and others). There did not really seem to be any firm check that the number of component groups matched the number of frames. Some component makers (Pulstar and Rock-Shox spring to mind) made slightly inferior versions of their retail product for the OEM stream. How have things changed in the last few years? Has it become harder to get OEM pricing? I see far fewer obviously OEM components for sale lately.. ...just wondering BRBR Recently shimano has publically stated that it will try to control OEM resale to MO, because in their words, smaller bike shops have reduced their support of shimano products. One way they are attempting to do this is to have shimano stuff be resold only in their boxes, whereas OEM receives stuff not in boxes so if a MO place has a bunch of shimano in plastic bags, it is resold OEM...BUT I find it unlikely that shimano will go to TREK, for instance, and spank their hand for selling 1500 ultegra groups to MO outlets. I just don't see any teeth in this shimano policy. A DA rear der still sells in MO for about $65-$69 and it still cost me about $55. MO sells using the same or similar margin as me...They just pay less. You can still as a frame maker get a OEM 'deal' from shimano...VERY attractive, one wonders if they are selling close to or below their cost, just to get shimano onto bikes... Peter Chisholm Vecchio's Bicicletteria 1833 Pearl St. Boulder, CO, 80302 (303)440-3535 http://www.vecchios.com "Ruote convenzionali costruite eccezionalmente bene" |
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Shimano (and others) OEM component stream...
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Shimano (and others) OEM component stream...
Qui si parla Campagnolo wrote: I just don't see any teeth in this shimano policy. Then that ought to tell you just how much they really value the small shop supply chain: they don't. If you can't get the "policy" in writing (so you can have *some* chance of successfully suing them), then it and 50 cents will get you a cup of coffee. You can still as a frame maker get a OEM 'deal' from shimano...VERY attractive, Then *do it*, or buy from the same "OEM resale" as the MO outfits buy from. one wonders if they are selling close to or below their cost, just to get shimano onto bikes... Every corp would like to dominate markets if they could, but they can't "dump" forever, because they'll go broke if they do -- since dumping by definition is selling at a loss to obtain *some* market share, or even dominate if possible. There is no question Shimano is making an overall profit since they would otherwise have been selling at a loss for what... around 15 years or more? And why would you care if they were selling at "near cost?" This is pretty funny: most folks complain because corps try to profit too much (the dreaded "corporate greed"); you complain that Shimano is trying to profit too little. Sounds like a good deal to me (for me). So just to get it straight: you complain because Shimano is using their marketplace dominance to sell stuff at low profit margins. What a horrible world we live in, hah hah. In that case, I wish every large corp was as evil as Shimano. Funny stuff Peter, funny funny stuff. |
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Shimano (and others) OEM component stream...
barking- Then that ought to tell you just how much they really value the
small shop supply chain: they don't. If you can't get the "policy" in writing (so you can have *some* chance of successfully suing them), then it and 50 cents will get you a cup of coffee. BRBR It has been published in writing and I have a copy.. You can still as a frame maker get a OEM 'deal' from shimano...VERY attractive, Then *do it*, or buy from the same "OEM resale" as the MO outfits buy from. BRBR I don't manufacture framesets and I don't have the assets to buy 2500 ultegra groups...They just hanfg up when I say I want 3 groups... Every corp would like to dominate markets if they could, but they can't "dump" forever, because they'll go broke if they do -- since dumping by definition is selling at a loss to obtain *some* market share, or even dominate if possible. BRBR Most of the money shimano makes is on the very low end, Pacific type bikes. Road in general and DA/ultefgra specifically is a tiny sliver of their sales. you complain that Shimano is trying to profit too little. Sounds like a good deal to me (for me). BRBR No doubt(for me)- So just to get it straight: you complain because Shimano is using their marketplace dominance to sell stuff at low profit margins. What a horrible world we live in, hah hah. In that case, I wish every large corp was as evil as Shimano. BRBR You have gotten very little straight at all...You take small parts of this conversation, add some little 'witty' things and stand back and say things like- Funny stuff Peter, funny funny stuff. BRBR Start a small retail business...any one you care to try, try it for say 12-18 months, get back to me... Peter Chisholm Vecchio's Bicicletteria 1833 Pearl St. Boulder, CO, 80302 (303)440-3535 http://www.vecchios.com "Ruote convenzionali costruite eccezionalmente bene" |
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Shimano (and others) OEM component stream...
gary- Isn't the fact that Shimano has designated only six official online
dealers a sign that they're serious about this? BRBR There is no doubt that shimano is serious about it but time will tell..and prices at mailorder... Peter Chisholm Vecchio's Bicicletteria 1833 Pearl St. Boulder, CO, 80302 (303)440-3535 http://www.vecchios.com "Ruote convenzionali costruite eccezionalmente bene" |
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Shimano (and others) OEM component stream...
In article ,
Gary Young wrote: Isn't the fact that Shimano has designated only six official online dealers a sign that they're serious about this? See www.branfordbike.com/shimano/shimano.html If anyone sells Shimano stuff online and isn't one of those six, then Shimano will know it's greymarket and can take action. I'm not saying they will.... Anyone know who the "six" are? -- Mike Iglesias Email: University of California, Irvine phone: 949-824-6926 Network & Academic Computing Services FAX: 949-824-2069 |
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Shimano (and others) OEM component stream...
Mike Iglesias wrote:
In article , Gary Young wrote: Isn't the fact that Shimano has designated only six official online dealers a sign that they're serious about this? See www.branfordbike.com/shimano/shimano.html If anyone sells Shimano stuff online and isn't one of those six, then Shimano will know it's greymarket and can take action. I'm not saying they will.... Anyone know who the "six" are? -- Mike Iglesias Email: University of California, Irvine phone: 949-824-6926 Network & Academic Computing Services FAX: 949-824-2069 Unofficially: Performance Nashbar Supergo Colorado Cyclist Excel Sports Boulder REI (Note that Performance owns Nashbar and Supergo - could be some serious market manipulation there). -- Check out my bike blog! http://diabloscott.blogspot.com -------------------------- Posted via cyclingforums.com http://www.cyclingforums.com |
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Shimano (and others) OEM component stream...
Werehatrack wrote:
On 17 Jul 2003 17:30:03 -0700, (Chalo) may have said: Any enthusiast with enough wits about him to spec his own machine can and should avoid Shimano. Unless that's all that fits in the budget. Not everyone can even afford new, let alone really good new. A fair point. Actually I find that it's a bit easier to build a quality non-Shimano bike out of pre-8-speed parts than out of new parts, because of Shimano's growing domination of the market. I suppose that the strength and virtue of Shimano parts from a consumer standpoint is that they may be the cheapest means for a rider of average needs to build a reliable, functional daily use bike. If budget is the decisive factor, a less-fashionable grade of Shimano drivetrain may be the best route. (If Sunrace decide to pay more attention to the retail aftermarket, that could could change in a jiffy.) I don't usually see folks building up their own bikes when cost effectiveness is paramount, though. More often there is a confluence of experimentation, self-expression, and bike lust that serves as the motivating force. All those elements are best fulfilled by working around, rather than with, Shimano parts. Chalo Colina |
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